Wrong name, wrong impression: Compass botches pitch to Nourmand & Associates
Compass missed the mark — no pun intended — in its latest attempt to court Beverly Hills boutique brokerage Nourmand & Associates, The Real Deal has learned. The New York-based brokerage emailed Nourmand & Associates President Michael Nourmand earlier this month to explore ways to “accelerate the growth of your business, brand and overall performance” as the “local market continues to evolve,” according to a copy of the email that was reviewed by TRD. The email addressed Nourmand as “Mark.” “Nourmand & Associates has proudly remained an independent, family-owned brokerage for 50 years,” Nourmand said in a statement to TRD. […]This article originally appeared on The Real Deal. Click here to read the full story.
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